Luxury Resorts and the Millennial Traveler

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Mark Grenoble, president, Enchantment Group
10/5/2017


In today’s business environment, it’s difficult to avoid talk of the millennials. It’s undeniable that this generation, born between 1980 and 2000, will impact the future of the hospitality industry. Hotel brands have made significant changes to accommodate this rising demographic and some have even launched sub-brands focused on tech-forward guest rooms, lively communal spaces and an overarching ‘hip factor.’ Many of these hotels are missing the mark, however, by catering to this demographic’s wants and needs now instead of developing a long-term strategy that anticipates what their demands, tastes and behaviors will look like in the near future.

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The Secret to Giving Hotel Guests What They Want

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By Jos Schaap, CEO – Founder of StayNTouch
8/5/2017

Hoteliers today are all trying to gaze into their own distinct crystal ball to better understand what guests want and how they can deliver on these guest needs and desires. In a recent Phocuswright Research Report titled, U.S Traveler Technology Survey Sixth Edition, travelers are looking for more engagement with the hotel property and those who run the hotel.

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Hospitality, Meet the Digital Age: Three Ways Hotel Loyalty Programs are Improving

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1/5/2017
By Marc Berman, Principal Consultant at Kobie Marketing

Does anyone remember what it was like to plan a trip before the days of the internet? Travel agencies were our best friends and we got around in new and foreign places by looking at maps--the paper kind.

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Defining Modern Hotel Luxury in Five Parts

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April 2017
hotelsmag.com
Larry Mogelonsky, founder, LMA Communications Inc., Toronto

How many times have you heard the word ‘luxury’ in a hotel description? It seems to be one of the most abused words in the hoteliers’ dictionary! I’ve seen many hotels claim to be luxurious, when at most they are just slightly better than average.

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The Mobile Journey: A New Perspective on Mobile Hospitality

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April 2017
By Mike Murray, Co-Founder TripCraft

It was Ralph Waldo Emerson who famously said, "Life is a journey, not a destination." Though Emerson's humanity and today's technology may not always seem like friends, they are fundamentally intertwined. The technology exists not simply to help us get from point A to point B faster or to make us smarter, but instead to make our lives better, to make the journey richer. Emerson's belief in the journey is essential to how we should view mobile technology and mobile hospitality.

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