Etiqueta: mission membership

1 Hotels, the mission-driven luxury lifestyle hotel brand founded by hospitality visionary Barry Sternlicht, is unveiling Mission Membership, a purpose-driven concept designed to reward both guests and the planet. More than a loyalty program, 1 Hotels Mission Membership is a call to action: to do all the good we can. It represents a bold departure from traditional points-based programs, focusing instead on personalization, environmental impact, and deepening the guest experience in meaningful ways.