By Ryan Mann, Ellen Scully, Matthew Straus, and Jillian Tellez Holub
McKinsey & Company

Luxury hotels know that the secret to top-tier customer experience is a culture of excellence. Luxury hospitality begins with a signature property, but a well-situated, beautifully designed hotel is only a start. Stellar service, driven by devoted hotel staff, is what makes a great property come alive. As one general manager (GM) of a luxury hotel told us in an interview, “Our facility is our stage, and guests are paying for a performance.”

En su constante esfuerzo por transformar y mejorar la experiencia del cliente, Meliá Hotels International ha lanzado su nueva aplicación móvil, completando así la renovación de sus canales propios de venta. Tras la exitosa actualización de sus portales melia.com (B2C) y meliapro.com (B2B), la compañía ha presentado una aplicación que promete revolucionar la forma en que los clientes interactúan con la marca.

Virtuoso®, the leading global network specialising in luxury and experiential travel, has launched an Ultra-High-Net-Worth (UHNW) business division. The move signals a bold step into the elite sphere of luxury goods and lifestyle, further complementing the organisation’s longstanding global leadership position in luxury travel.

Virtuoso®, the global network renowned for luxury and experiential travel, is uniquely positioned to identify travel trends shaping the year ahead. The 2025 Virtuoso Luxe Report once again draws insights from Virtuoso’s industry-leading travel agencies and advisors across 58 countries to determine what’s now and next for in-the-know travelers.